At a glance
- Included
- Partial: plan-gated, add-on or limited
- Not offered
- Depends or not stated
| Feature | 9Pic AI | Greenfly (RunnerTag) | What it means for you |
|---|---|---|---|
| Discovery | |||
| Selfie search Edge: Tie | Included: Selfie search (FaceFind) on every plan | Included: Selfie search in RunnerTag galleries[1][6] | What it means: Both find runners by face. |
| Bib and name search Edge: Tie | Included: BibTrack on every plan; start list import adds names | Included: Bib search; name search once registration data is added[1][6] | What it means: Both find runners whose faces are hidden. |
| Delivery | |||
| Event types Edge: 9Pic AI | Included: Races, schools, conferences, weddings and corporate events | Partial: RunnerTag for running, cycling and obstacle events; the Greenfly platform for pro sport and brands[1][2] | What it means: One 9Pic AI account covers events beyond endurance. |
| Pro sport media distribution Edge: Greenfly (RunnerTag) | Not offered: Not offered | Included: Real-time capture and distribution to athletes, partners and media[2][3] | What it means: For leagues and teams, the Greenfly platform does a job 9Pic AI does not. |
| Selling | |||
| Free or paid downloads Edge: Tie | Partial: Free downloads on every plan; paid sales with 9Pic Checkout on Business, no 9Pic commission | Included: Free, paid or hybrid, with unbranded originals as an upsell[1][7] | What it means: Both let the race give photos away or sell them. |
| Sponsor tools Edge: Greenfly (RunnerTag) | Partial: Stamp watermarks on every plan | Included: Sponsor logos on every image, ad screens and sponsor value reports[1] | What it means: For sponsor reporting, RunnerTag goes further. |
| Video | |||
| Participant video Edge: Tie | Partial: Motion clips from footage and Flow reels from photos, on Pro | Partial: Personalised clips cut from event video, as an add-on service[1] | What it means: Both offer per-participant video. 9Pic AI prices it on its pricing page. |
| Operations | |||
| Registration and timing integrations Edge: Greenfly (RunnerTag) | Partial: Import a bib and name CSV from any provider | Included: RunSignup, Race Roster, Race Result, MYLAPS, ChronoTrack and others[1] | What it means: RunnerTag connects to the race tech stack out of the box. |
| Finisher certificates Edge: Tie | Partial: Certify certificates on Pro | Included: Finisher certificate and results next to photos[1] | What it means: Both put results and certificates beside the photos. |
| Who takes the photos Edge: Greenfly (RunnerTag) | Partial: You bring your own photographers | Included: Your photographers, or event photography managed by Greenfly[1] | What it means: Greenfly can supply the photographers too. |
| Face data Edge: Tie | Included: Selfie not stored; face data kept only while the gallery is hosted | Included: Published biometric policy with consent and set retention[5] | What it means: Both publish how they handle face data. |
| Pricing model | |||
| How you pay Edge: 9Pic AI | From $0.03 per photo processed, published on our pricing page | RunnerTag: prepaid credits per uploaded image, no public credit price. Platform: quoted[1][4] | What it means: You can work out your 9Pic AI cost before you sign up. |
Where they are the same
Both give races a branded gallery where participants find themselves by selfie or bib, both let the organiser give photos away or sell them, and both offer participant video and finisher certificates.
Key differences
-
Published pricing vs prepaid credits
RunnerTag is self-serve: organisers buy credits and spend one for every image they upload, with enterprise pricing for large organisers. The credit price is not on its public page. 9Pic AI publishes its rates, from $0.03 per photo processed, so you can estimate a race before you sign up.
-
Race tech and sponsors vs a wider event range
RunnerTag plugs into the big registration and timing platforms and reports sponsor value. 9Pic AI imports a start list from any provider and is used for races, schools, conferences, weddings and corporate events under one account.
-
Video from footage and from photos
RunnerTag offers personalised clips cut from event video as an add-on service. On the Pro plan, 9Pic Motion cuts per-participant clips from footage you upload, and 9Pic Flow makes a highlight reel from the photos each participant picks.
Where Greenfly (RunnerTag) is the better choice
- Your race runs on RunSignup, Race Roster, Race Result, MYLAPS or ChronoTrack and you want a ready-made integration.
- Sponsors expect logos on every image and a report on the value they received.
- You want the same company to supply the photographers and run the gallery.
- You are a pro league, team or brand that needs real-time media distribution to athletes and partners.
Fit by event type
| Event type | Better fit | Why | Learn more |
|---|---|---|---|
| City marathon or half marathon | Depends | Both deliver bib and selfie search; compare pricing, integrations and video | Marathons |
| Multi-day cycling ride | Depends | Both find riders by number; RunnerTag can supply photographers | Cycling |
| Race with major sponsors to report to | Greenfly (RunnerTag) | Sponsor logos, ad screens and value reporting | None |
| Pro league or team media | Greenfly (RunnerTag) | Real-time distribution to athletes and partners | None |
| School sports day or graduation | 9Pic AI | Same account and pricing as your races | Schools |
| Conference or corporate event | 9Pic AI | Selfie search for attendees, outside endurance sport | Conferences |
What it costs
Scenario: a 5,000-runner half marathon with 60,000 photos. Change the numbers to see your own 9Pic AI cost.
| 9Pic AI plan | Math | Total | What you get |
|---|---|---|---|
| Pay as you go Lowest for your choices Does not include your choices | 60,000 × $0.03 | $1,800 | Selfie and bib search, watermarks, 1 year storage |
| Pro Lowest for your choices Does not include your choices | $200 + 60,000 × $0.02 | $1,400 | Adds Flow, Motion, Certify, Select, custom domain, 2 year storage |
| Business Lowest for your choices Does not include your choices | $350 + 60,000 × $0.02 | $1,550 | Adds 9Pic Checkout photo sales with no 9Pic commission |
How Greenfly (RunnerTag) charges
RunnerTag is self-serve: organisers buy credits in advance and spend one credit for every image they upload, and large event organisers contact Greenfly for enterprise pricing. The credit price is not shown on the public page. The organiser decides whether participants get photos free, pay, or a mix. The Greenfly content platform has no public prices and is sold through sales as a core platform with optional bundles. See the current numbers on Greenfly (RunnerTag) pricing[1][4]. Checked 26 Oct 2026.
Which costs less depends on the credit price you are quoted, how many photos you upload, whether you sell photos, and which extras (video, certificates, photographers) you need.
Switching from RunnerTag
-
Export your originals or have photographers upload straight to 9Pic with Uplink after each wave.
-
Export a start list from your registration or timing platform as a CSV, so bib numbers map to names.
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Choose delivery: free downloads, or paid downloads with 9Pic Checkout on the Business plan.
-
Share one gallery link by email, results page or QR code.
What does not move: RunnerTag orders, unused credits, sponsor reports and its direct registration and timing integrations.
We set up your first event with you.
Case studies
Frequently asked questions
Fit
Is 9Pic AI a good RunnerTag alternative?
Yes, for races that want published per-photo pricing, participant reels on the Pro plan, and one account for races and other events. For races that rely on RunnerTag integrations, sponsor reporting or Greenfly photographers, RunnerTag can be the better fit.
Can I use Greenfly for marathon participant photo search?
Yes. Greenfly sells RunnerTag, a race gallery where participants search by selfie, bib number or name, with free, paid or hybrid downloads. 9Pic AI offers selfie and bib search on every plan too.
Is RunnerTag part of Greenfly?
Yes. Greenfly bought Miro AI, the company behind RunnerTag, in 2023. RunnerTag is now sold as a Greenfly product, alongside the Greenfly media platform for pro leagues, teams and brands.
Cost
How is RunnerTag priced?
RunnerTag uses prepaid credits, one per uploaded image, with no public credit price and enterprise pricing for large organisers. 9Pic AI publishes its rates, from $0.03 per photo processed, on its pricing page.
Switching
Can I move a race from RunnerTag to 9Pic AI?
Yes. Upload your originals with 9Pic Uplink, import a start list CSV from your registration or timing platform, and share one gallery link. Past RunnerTag orders and sponsor reports do not move.
Data and privacy
How does 9Pic AI handle selfies and face data?
9Pic AI does not store the selfie used to search, does not train models on photos or faces, and keeps face data only while the gallery is hosted. Organisers decide how long a gallery stays live.
How we compared
We reviewed Greenfly's RunnerTag, platform, sports, sales and biometric policy pages, and race sites that send participants to RunnerTag galleries in 2026. We did not use a Greenfly or RunnerTag account. We last checked on 26 Oct 2026. 9Pic AI facts come from our pricing and product pages. Spot something out of date? Tell us.
Sources
- [1] Greenfly: RunnerTaghttps://www.greenfly.com/runnertag.html
- [2] Greenfly platformhttps://www.greenfly.com/platform.html
- [3] Greenfly for sportshttps://www.greenfly.com/solutions-sports.html
- [4] Get Greenflyhttps://www.greenfly.com/get-greenfly.html
- [5] Greenfly biometric policyhttps://www.greenfly.com/legal/biometric.html
- [6] RAGBRAI photo gallery pagehttps://ragbrai.com/photo-gallery/
- [7] Fargo Marathon results and photoshttps://fargomarathon.com/results-and-photos/
All accessed 26 Oct 2026.