Privacy Policy ============== Last Updated: January 26, 2026 1. Introduction --------------- Welcome to **9Pic AI**, operated by Argo Solutions Infotech Private Limited ("we," "us," or "our"). We are committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website at https://9pic.ai and our related services (collectively, the "Services"). 9Pic AI is an AI-powered event photo hosting and management platform that provides facial recognition, bib number tracking, digital certificates, and personalized video generation services for events. 2. Information We Collect ------------------------- ### 2.1 Personal Information We collect personal information that you provide directly to us when you use our Services. This may include: - Name and contact information (email address, phone number) - Event registration details - Bib numbers and participant identifiers - Payment information (processed by secure third-party payment processors) - Profile photos and event photos you upload - Any other information you choose to provide ### 2.2 Biometric Information When you use our AI-powered photo search features, we process biometric information including facial recognition data. This data is used solely to help you find your photos and is processed securely with industry-standard privacy protections. - Facial recognition data for photo matching (extracted from selfies you upload) - Facial embeddings and feature vectors - Bib number OCR (Optical Character Recognition) data - Image metadata and timestamps ### 2.3 Usage Data We automatically collect certain information about your device and how you interact with our Services, including: - IP address and browser type - Operating system and device information - Pages visited and time spent on pages - Referring website addresses - Other diagnostic data ### 2.4 Cookies and Tracking Technologies We use cookies and similar tracking technologies to track activity on our Services and to enhance your user experience. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. ### 2.5 Website Analytics (Microsoft Clarity) We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the [Microsoft Privacy Statement](https://www.microsoft.com/privacy/privacystatement). 3. AI and Machine Learning Processing ------------------------------------- Our AI-powered services use advanced machine learning algorithms to process images and identify individuals. We are committed to transparent AI practices and responsible data usage. ### 3.1 AI Processing Activities Our AI systems perform the following processing activities: - Automated bib number recognition using optical character recognition (OCR) - Facial recognition for selfie-based photo search - Image analysis and metadata extraction - Personalized video generation from event photos - Digital certificate generation with custom branding ### 3.2 AI Data Usage By using our AI-powered photo search and video generation features, you consent to the processing of biometric data (including facial recognition) necessary for these services. We use aggregated and anonymized data to improve our AI models. We implement privacy-preserving techniques to protect individual privacy. ### 3.3 Consent for Biometric Processing When you upload a selfie to search for your event photos, you explicitly consent to the processing of your facial biometric data for the purpose of matching you with photos from the event. This consent is specific, informed, and freely given. 4. How We Use Your Information ------------------------------ We use the information we collect for various purposes, including: - To provide and maintain our Services - To process event registrations and photo purchases - To enable AI-powered photo search and matching - To generate personalized videos and digital certificates - To communicate with you about your photos and events - To improve our Services and develop new features - To respond to your inquiries and support requests - To send you marketing communications (only if you've opted in) - To detect and prevent fraud or abuse of our Services - To comply with legal obligations 5. Sharing Your Information --------------------------- We may share your personal information with: - **Event organizers:** For the events you participate in - **Service providers:** Third-party vendors who help us provide our Services (e.g., cloud hosting, payment processing, AI processing) - **Legal authorities:** If required by applicable law or to protect our rights - **Business transfers:** In connection with a merger, sale, or acquisition **We do not sell your personal information to third parties.** 6. Data Retention ----------------- We retain your personal information for as long as necessary to provide our Services and fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. **Biometric data:** Facial recognition data is retained only for the duration necessary to provide photo search services and is securely deleted after event completion or when you request deletion. Typically, biometric data is retained for up to 90 days after an event ends. **Event photos:** Photos are retained according to the event organizer's preferences, typically for 1-2 years after the event. 7. Security ----------- We implement comprehensive security measures to protect your data: ### 7.1 Infrastructure Security - Data encrypted at rest and in transit using industry-standard encryption - Multi-region redundancy for high availability - Secure cloud infrastructure with access controls - Continuous monitoring and logging - Regular security audits and vulnerability assessments ### 7.2 Application Security - Secure authentication and authorization systems - DDoS protection and web application firewall - SSL/TLS encryption for all data transfers - Regular security updates and patches However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security. 8. Your Rights -------------- Depending on your location, you may have certain rights regarding your personal information, including: - **Right to access:** Request a copy of your personal information - **Right to correct:** Request correction of inaccurate information - **Right to delete:** Request deletion of your information (right to be forgotten) - **Right to restrict:** Request restriction of processing of your information - **Right to object:** Object to processing of your information - **Right to data portability:** Request transfer of your data to another service - **Right to withdraw consent:** Withdraw consent for biometric data processing To exercise these rights, please contact us using the information provided in Section 13. 9. Children's Privacy --------------------- Our Services may be used for events that include children under 18. We collect personal information from children only as necessary for event participation and photo services. For users under 13, we require parental consent before collecting biometric data. 10. International Data Transfers -------------------------------- Your information is primarily stored in cloud infrastructure located in India and other regions. For global service delivery, data may be processed through our global edge network. We ensure all international transfers comply with applicable data protection laws and implement appropriate safeguards. 11. Third-Party Service Providers --------------------------------- We work with trusted third-party service providers who help us deliver our services: - **Authentication services:** Secure user identity and access management - **Cloud infrastructure:** Hosting and content delivery - **AI processing services:** Advanced computer vision and image recognition - **Payment processors:** Secure payment processing and transaction handling All service providers are contractually obligated to maintain the confidentiality and security of your personal information. 12. Changes to This Privacy Policy ---------------------------------- We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically. 13. Contact Us -------------- If you have any questions about this Privacy Policy or our privacy practices, please contact us at: **Argo Solutions Infotech Private Limited** C/O ANIMA SAHA, R.R.N.ROAD, COOCHBEHAR Koch Bihar, West Bengal, India - 736101 Email: Data Protection Officer: Arghya Saha Email: 14. Trademarks -------------- "9Pic AI" is a trademark applied for by Argo Solutions Infotech Private Limited. "Bhaago India" is a registered trademark of Argo Solutions Infotech Private Limited. All other trademarks, service marks, trade names, and logos referenced herein belong to their respective owners.